Copyright © Rob Pereyda. All rights reserved.

Experience (Highlights)

  • Vice President, Business Development & Strategy - Animation & Acquisitions, VIZ Media

    May 2016 - Present | San Francisco, CA

    Brought in to drive innovation and transformation through business development and strategy at leading manga, anime, and global entertainment company VIZ Media.

  • CEO & Founder, Henshin

    August 2014 - Present | Burbank, CA

    Founded film and TV development studio Henshin originally as an entertainment consultancy and investment firm, now focused exclusively on creating worlds with the heart of anime and tokusatsu at their cores.

  • North American CEO & Global CSO, Viewster

    June 2015 - May 2016 | Los Angeles, CA

    Joined streaming company Viewster full time to lead global expansion efforts by driving and implementing monetization innovation.

  • Corporate Advisor, Viewster

    April 2014 - May 2015 | Tokyo, Japan

    Worked with the C-suite to help transform streaming platform Viewster and grow it into a global company with anime and other content genres.

  • Vice President, Business Development, Network Strategy Office, BANDAI NAMCO Games

    February 2011 - March 2014 | Tokyo, Japan

    Joined Japanese video game giant BANDAI NAMCO Games (now BANDAI NAMCO Entertainment) in the Office of the President and assigned to Network Vision Project to be a change agent for the company (and parent company, BANDAI NAMCO Holdings) on digital strategy.

  • Vice President, Licensing, Crunchyroll

    March 2008 - January 2011 | Tokyo, Japan

    Brought in as OTT anime streaming platform Crunchyroll's first business development-related hire to help transform the company into a world class anime destination.

  • Licensing Specialist, Capcom

    September 2005 - November 2007 | Los Angeles, CA

    Revamped Japanese video game publisher Capcom’s licensing program from the ground up, overseeing all creative approvals liaising with the Osaka headquarters as well as all deal making on online, music, and publishing licensing partnerships.


  • Santa Clara University

    B.A., Chemistry, Class of 2003


  • Producers Guild of America

    New Media Council

  • ASIFA-Hollywood

    Professional Member