Transform your anime ambitions into reality

Whether you’re already established in the anime sector or looking to enter it, Henshin can provide specialized services designed for your success.

Anime Industry Insight

Learn the complexities of the sector and prepare to “look before you leap” into an exciting area of explosive growth and huge potential.

Business Growth

Unlock growth and develop a strategy to scale your operations and revenue in the sector as we help address new markets and new customers.

Content 360 Innovation

End-to-end innovate how you acquire, market, and distribute content, including specialized sector monetization.

How We Can Help

We work with businesses to help them be successful in the anime sector. With expertise that extends across the value chains of Japanese anime, video games, manga, toys, collectible cards, webtoons, vtubers, and more, Henshin is uniquely positioned to bring you to the forefront of anime’s explosive growth.

Market Entry

Anime is an exciting space with huge engagement, financial reach, cultural impact, and business opportunity (see: Why Anime?), so it’s no surprise this sounds like an attractive space to you. We’re here to help you figure out where to start, what metrics to set, and figure out how to sustainability do business in the sector for the long term. Services include:

  • Market Analysis & Insights
  • Go-to-Market Strategy
  • Initial Content Acquisition
  • Strategic Partnerships
  • Launch Planning
Business Acceleration

If you’re a business already in the anime sector, chances are you know a thing or two about the space, but perhaps there are challenges you have or areas you want to improve that traditional management consultants can’t address. With our specialized expertise, we are uniquely positioned to help you succeed. Services include:

  • Digital Transformation
  • Mid-term Strategic Planning
  • Content Acquisition & Monetization Strategy
  • New Business & Innovation Initiatives
  • Global Marketing Campaigns & Partnerships
Executive Producing

Our broad experience in executive producing spans from producing original animated series all the way to turning known intellectual properties into live-action entertainment, at both buyers and sellers alike, and we’re here to share that experience with you. Services include:

  • IP Acquisition
  • Budgeting & Finance
  • Talent Acquisition
  • Content Development
  • Production Planning

We’re here to help you from when you first consider corporate development activities in the anime sector all the way through when you capture value. Our specialized expertise will help you understand M&A in the context of the sector in a way no one else can. Services include:

  • Industry Insights
  • M&A Strategy
  • Due Diligence
  • Turnaround
  • Integration


    Rob Pereyda

    Founder, Principal Consultant